Vaishnavi Kumar – Medium

Vaishnavi Kumar

Vaishnavi Kumar
in
DataDrivenInvestor

Here’s What It Takes To Build A Desirable Employer Brand

Insights from my research experience as a brand auditor.

6 min readDec 27, 2021

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Vaishnavi Kumar

5 pillars to build a brand in the FMCG space: Lessons from bringing a niche F&B brand to the masses

The Fast-moving consumer goods (FMCG) sector is one of the largest growing sectors in the world. Here’s five rules to keep in mind.

5 min readNov 30, 2021

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Vaishnavi Kumar

5 Lessons I learnt from taking a niche FMCG brand to market

The fast-moving consumer goods (FMCG) category requires aggressive planning and execution loops to accelerate brands in the market.

4 min readJan 12, 2021

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Vaishnavi Kumar
in
Crossxdip

Insights On User Data & Care Delivery In The Public Healthcare Sector

Public Healthcare Services are established to provide affordable healthcare to all strata of society.

3 min readAug 21, 2020

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Insights On User Data & Care Delivery In The Public Healthcare Sector

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Vaishnavi Kumar

4 Golden Rules for Impact Creation in the Social Sector

As we evolve, so do our needs in the social contexts we’ve created through the evolution of the human condition.

3 min readJul 21, 2020

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4 Golden Rules for Impact Creation in the Social Sector

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Vaishnavi Kumar

Tit for Tat doesn’t work: Systemic disobedience through situational awareness

We are dissatisfied with the system, not with each other. Yet it’s often hard to differentiate between what we can’t see and what we can.

6 min readJul 7, 2020

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Tit for Tat doesn’t work: Systemic disobedience through situational awareness

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Vaishnavi Kumar
in
DataDrivenInvestor

6 Ways To Differentiate Your Business In The Post-COVID World

This is a pivotal time for businesses to rethink how they can stay relevant in the coming months. Here’s what entrepreneurs should…

4 min readMay 18, 2020

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6 Ways To Differentiate Your Business In The Post-COVID World

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Vaishnavi Kumar
in
Crossxdip

The GRIPD System: How to take control of your shit

I obsess about organizing, one day, I obsessed about going minimal and I struck gold.

9 min readMar 9, 2020

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The GRIPD System: How to take control of your shit

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Vaishnavi Kumar
in
Design Led

13 Leadership Traits that make Good Leaders Great

Good leaders put in the legwork and support their team members at every stage. Great leaders go a few steps further on how they achieve it.

5 min readFeb 5, 2020

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13 Leadership Traits that make Good Leaders Great

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Vaishnavi Kumar
in
DataDrivenInvestor

Man and the Machine: Why we’re so driven to switch roles

The question that beckons us: Where do we come from and where are we heading?

7 min readJan 17, 2020

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Man and the Machine: Why we’re so driven to switch roles

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Vaishnavi Kumar

Vaishnavi Kumar

Design researcher, strategic designer, and an avid bird watcher on a quest to find connections between human and bird societies. twitter/@vaishnavikumarr

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